Our Floral Design Studio in Munich was founded in 2018 by Nora Khereddine, a former editor with a deep passion for aesthetics and storytelling. Her vision was to create floral art that embraces the untamed beauty of nature, allowing flowers to retain their organic movement, character and natural elegance rather than forcing them into rigid structures. This philosophy shapes our work, where every bouquet and installation feels immersive, expressive and alive – inspired by the poetry of wild landscapes, seasonal abundance and the imperfect beauty of nature.
We specialise in eclectic and unconventional event floristry, bespoke floral installations, and flower arrangements, developing unique concepts for events, corporate gatherings and private celebrations. Our floral language combines sculptural compositions with a raw, garden-inspired aesthetic, balancing wilderness with refinement. We collaborate closely with event and PR agencies, event locations and catering companies, ensuring that each floral concept harmonises with the space, mood, and aesthetic vision of the project.
With years of experience working with editorial teams, we also bring our expertise to editorial productions, brand campaigns, and creative projects. We understand the demands of high-end photo productions and create floral compositions that enhance the visual storytelling.
We work internationally for clients such as Hermès, Harper’s Bazaar Germany, Cartier, Condé Nast Germany, mytheresa, Vitra, Grisebach, Design Hotels, Trudon and Patek Philippe.
